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Cooler Master Announces $6,000 Sneaker PC, $7,000 Liquid-Cooled Tower

The company is doubling down on custom-looking PCs built for people prioritizing style and performance with big budgets.
By Josh Norem
Cooler Master Sneaker X
Credit: Cooler Master

Cooler Master has been a prominent player in the PC modding scene for some time, and now it's ready to take one of its most intriguing mods public. The company has announced it will be releasing the Sneaker X shoe PC as a standalone, DIY computer and a liquid-cooled gaming desktop it calls Cooling X. Both products will not be cheap, coming in at $5,999 and $6,999, respectively. Although the Cooling X is a full PC stuffed with expensive parts, the Sneaker is just a bare-bones "case," so to speak. You'll need to supply some of your own parts for it, which makes its cost seem a bit outrageous. Still, it's hard to ignore the complexity and uniqueness of its design.

Starting with the Sneaker X, this shoe PC was initially offered as a "Limited Edition" product last year. That came after a modder named JMDF won several awards for the design in a modding contest sponsored by Cooler Master. Despite the shoe's relatively small footprint, hehe [Really? -Ed.], it can still accommodate a triple-slot GPU. Otherwise, it accepts mini-ITX motherboards and has a single 2.5-inch SATA slot for expansion. It measures 25.6 inches long and wide, and it's 12 inches tall. It includes a special "sneaker" edition of the company's 360mm AIO for CPU cooling. It also includes an SFX 850W power supply and a single RGB fan. It can accommodate GPUs up to 304mm long, including any RTX 40-series Founders Edition GPU.

Cooling X
The Cooling X features a built-in cooler for the CPU and GPU that runs liquid through the case's side panels. Credit: Cooler Master

The Cooling X is a bit more interesting, in our opinion, because it's a high-end gaming PC with a novel approach to cooling. It's also not very big, just 10.5 inches tall and 14.6 inches long. Instead of using separate AIOs for the CPU and GPU, it uses a single built-in cooling system for both components. What's unique about it is it uses the case's side panels as part of the cooling loop, allowing the liquid to pass through them and go through a traditional 240mm radiator that's cooled by two fans. Each side panel features 21 cooling fins, which add more cooling surface area to the system.

The included components are a Ryzen 9 7950X on an AMD B650 motherboard and an RTX 4080 GPU. It also sports 64GB of DDR5 memory and 4TB of M.2 storage, an 850W power supply, and Windows 11 Pro. Cooler Master states the liquid goes from the 240mm radiator into the left side panel first, then into the pump, then CPU/GPU, then into the right side panel, then back to the radiator. The company also states it emits barely any noise, idling at 20dB and hitting just 28dB under load.

The Cooling X will be available in June at $6,999. The Sneaker X will follow in July for $5,999. You can read about both systems here, and the PDFs linked on the right have complete details.

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