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The Current State of AI in Marketing 2024

Unite.AI

The use of AI in marketing has changed how businesses communicate with clients. According to a McKinsey study , around 75% of the value AI use cases could deliver falls across four areas, and marketing is one of these. The Artificial Intelligence (AI) in marketing size is expected to reach $145.42 billion by 2032.

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AI News Weekly - Issue #386: Best AI Voice Generators 2024: What Scarlett Johansson's AI Dispute Taught Us - May 23rd 2024

AI Weekly

Powered by pitneybowes.com In the News Best AI Voice Generators in 2024 AI is evolving with access to a lot of things. Hear Pitney Bowes experts David Bildeau and Justin Laurenzi explain how to develop a shipping strategy that’s “just right” for your growing business, so you can ship happily ever after. What else would we expect?

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SAS aims to make AI accessible regardless of skill set with packaged AI models

AI News

SAS, a specialist in data and AI solutions, has unveiled what it describes as a “game-changing approach” for organisations to tackle business challenges head-on. In today’s market, the consumption of models is primarily focused on large language models (LLMs) for generative AI.

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OpenAI chooses Tokyo for its first Asian office

AI News

OpenAI has announced the opening of a new office in Tokyo to drive its expansion into the Asian market. The new office aims to foster collaboration with the Japanese government, local businesses, and research institutions to develop AI tools tailored to Japan’s unique requirements.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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Ethical, trust and skill barriers hold back generative AI progress in EMEA

AI News

With a significant 79% of organisations reporting that generative AI contributes positively to business, it is evident that a gap needs to be addressed to demonstrate AI’s value to consumers both in their personal and professional lives. Trusting what generative AI produces is a substantial issue for both business leaders and consumers.

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AI & Big Data Expo: Ethical AI integration and future trends

AI News

Grace Zheng, Data Analyst at Canon and Founder of Kosh Duo , recently sat down for an interview with AI News during AI & Big Data Expo Global to discuss integrating AI ethically as well as provide her insights around future trends. Check out AI & Big Data Expo taking place in Amsterdam, California, and London.

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